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Shaking things up

Let’s break away from the same-old powder mixing in water routine. After all when life gives you lemons or berries or chocolate, you gotta turn them into the most mouth-watering moments ever.

Herbalife challenged us to modernize their brand by creating how-to videos for today’s social platforms. As Creative Director, I had a very specific vision to reimagine this category with bold visuals. My mission was to bring more life to Herbalife.